Southern Grounds Avondale wins the 2021 Riverside Avondale Preservation- New Construction Commercial Award!

​RAP honors designs that exemplify historic preservation in an outstanding manner within the Riverside community.

Southern Grounds Avondale opened at the Shoppes of Avondale towards the end of 2020, becoming an incredibly positive addition to the area. Just a short couple of months later, they were awarded with the New Construction Commercial Award from the Riverside Avondale Preservation. All nominees must reflect RAP's Core Principals, which are the following:

• Preserving and promoting the historic fabric.
• Supporting vibrant, independent, local businesses.
• Supporting quality of life improvements.
• Honoring our community.
• Promoting respectful, mutually-beneficial relationships.

Here's what the judges had to say about the award-winning project;

"This is the first major project in the Shoppes of Avondale since Mellow Mushroom and the jury found it a very positive addition to the streetscape. The scale of the large building is broken down into two unique storefronts of differing heights. This helps transition from the taller buildings at the center of the block to the lower facades further out. The contemporary language of the design is fresh but works well with its historic neighbors.
The jury particularly liked the color chosen for the taller section, it is quiet and simple, and delightfully focuses attention on the historic art deco façade to the right.
The large outdoor seating area adds to the public space while respecting the line of the street façade.
The owner and his team included innovative ways to support retail in the final design. The team produced a project which is sensitive to the context and a resource for the entire neighborhood."

"At Southern Grounds Avondale, the goal of the design team was to create a warm, refined space that fits in with the culture of the neighborhood yet brings something new and fresh to this historic district. Using SoGro San Marco as a starting point, we took the established brand colors and elements and modified them to create a custom palette appropriate for this flagship location." - Jessica White, Senior Interior Designer | Associate

Group 4 Design delivers innovative design and outstanding project management with a collaborative approach. Ready to work with the Group 4 team? Contact us today.